Bag lady

I think it’s about time we talked a bit more about starting and running your own business, particularly as a female entrepreneur.

I found this article (on Paper Bride – a cool blog by a woman in NYC who runs her own bridal stationery business) about handbag designer Lauren Merkin’s quest to get Oscars red carpet exposure for her handbags really interesting – mostly the fact that she spent over $30,000 trying to get a sleb to carry one of her bags and the fact that she thought it was all worthwhile (though she would say that wouldn’t she?) Though admittedly it has got her exposure on the mirror mirror blog, which will, I’m sure, send handbag sales soaring. (By the way, could the slebs have been put off by the definition of the word ‘merkin’? I’m not sure I’d want to be carrying a Merkin bag.)

mirror mirror has been invited to contribute things for goodie bags on a few occasions but we’ve always turned them down so far – mostly because it costs a fortune to give that amount of stuff away, and also because it’s unlikely that any celebrity is going to be photographed parading down the red carpet with a scented candle on her head (though that would surely get the paparazzi going).

The article reveals that the whole Oscars circus is even more of a racket than I had assumed and makes one wonder even more how celebrities (mentioning no names Charlize) can still get it SO wrong.

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Comments

  1. says

    She does look horrendous doesn’t she. From the neck down, that is. Of course. What could she possibly have been thinking.
    Anyone who believes she lost all her Monster weight simply through exercising raise your hand!
    Am still laughing.

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